Freescale’s Mad Mac Concept Car (named for the lead designer, Tom MacDonald) was designed to highlight many of the automotive system innovations powered by Freescale’s silicon products and provide a view into possible future systems. The design of the vehicle allows easy upgrades to the systems which enables this display to be constantly refreshed. In addition to a show car, it's a learning tool also. Young engineers get to design automotive systems using Freescale tools, silicon, and industry software and operating systems. The knowledge obtained from these projects allow the engineers to provide more value to Freescale’s customers in the form of their systems expertise. They also provide insight to product engineers on future features. This vehicle's systems where designed and supported by Freescale's global engineering team. The car has accumulated many miles during its trips to Europe, China, and Mexico. It's projects like this that help make Freescale an outstanding supplier to the automotive industry. For more info, go to:
Freescale Semiconductor.
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